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Feature Items

  • Osprey Viper 5
    $89.99

    Osprey's Viper 5 is a minimalist hydration pack. Lightweight and durable, it's made from triple ripstop polyester material and has an easy to access, 2-liter Hydraulics… [more]

  • Trek Marlin 6 - 2015/2016
    $559.99 - $609.99
    Product Rating
     
    5.0 stars
     (4 Reviews)

    When a bike this fun comes along, you jump on it. Trek's Marlin 6 makes entry level fast and fun with a playful aluminum frame and size-appropriate wheels. Up front, the… [more]

  • Trek 1.2 C - 2015
    $849.99
    Product Rating
     
    4.0 stars
     (7 Reviews)

    Trek's 1.2 C is a shining example of trickle-down technology. The heart and soul of this speed demon is Trek's 100 Alpha Series aluminum frame and carbon fork, an… [more]

  • Endura MT500 Overshoes
    $49.99

    Keep your feet dry and warm with Endura's MT500 Overshoes. Crafted from tough, waterproof Neoprene and suitable for MTB cleats, these booties feature waterproof rear… [more]

  • Bontrager Ion 700 USB Headlight
    $99.99
    Product Rating
     
    5.0 stars
     (8 Reviews)

    With focused optics and 270 degrees of visibility, Bontrager’s Ion 700 USB Headlight lets you see and be seen out there. A high-power CREE LED bulb pumps out 700 lumens… [more]

  • Santa Cruz Highball 29 - 2015
    $1,749.99
    $1,999.99

    The Highball is now available in 29” and 27.5”. You pick. We tried to keep the handling characteristics the same between the two bikes, and let the wheel size’s traits… [more]

  • Crank Brothers Mallet DH/Race
    $150.00
    Product Rating
     
    5.0 stars
     (2 Reviews)

    Whether you're in the heat of a race, or just sessioning your local trails, give yourself an advantage with Crank Brothers' Mallet DH pedals. They rock super… [more]

  • Trek Remedy 8 29 - 2015
    $3,299.99
    Product Rating
     
    4.5 stars
     (4 Reviews)

    Technical trails demand skills and fitness, and your bike needs to be able to keep up. Trek's Remedy 8 29 laughs at high-speed descents, techy climbs, rocks, roots, and… [more]

  • Bontrager Flash Charger Tubeless Ready Pump
    $119.99
    Product Rating
     
    4.5 stars
     (2 Reviews)

    Inflate tubeless tires at home and on the road with Bontrager's Flash Charger TLR, a pump designed for efficient installation of tubeless-ready tires, all without the… [more]

  • Portland Design Works Danger Zone Taillight
    $37.99

    Portland Design Works' Danger Zone Taillight will enhance your visibility like the beacon on a jetfighter with two 1/2-watt LEDs. It boasts three modes and includes… [more]

 

Ultimate Bicycle's Tip Of The Week

For safety, always wear a properly adjusted quality helmet.

Kids Bike Trade Up Program

Your destination for kids bikes.

Purchase any new kid's bike from our store (size 12” through 24"), and you can trade it up later to a larger size!  Simply bring it back to our store and we will give you up to 50% of what you paid as a credit towards their next bike.

Santa Cruz: Simply Advanced!

Our friends at Santa Cruz have been creating some of the most amazing bicycles since 1994. With everything from freeride rigs to XC race machines, Santa Cruz has you covered. Stop by to check out our awesome Santa Cruz bicycles soon!